Copywriter
Content Writer
Graphic Designer
Videographer
ABOUT ME
WELCOME
I’m Alexander Dale-Makin — a seasoned content writer and marketer who knows the power of a well-chosen word. I craft compelling stories, shape brand voices, and build campaigns that connect, convert, and stick in people’s minds.
The words behind the wow
Great visuals grab attention—but it’s the words that make it stick. Behind every campaign I’ve worked on, there’s been sharp, strategic copy pulling the strings. Whether it's website copy, long-form blogs, PR commentary, or snappy ad headlines, I write with purpose, personality, and precision.
From ghostwriting for CEOs to scripting for national campaigns, I bring clarity, consistency, and a brand-led voice to every piece of content. If you're after writing that works as hard as your visuals — you're in the right place.
It all begins with an idea.
Whether it's a killer headline or the first frame of a video, great content starts with a spark. I work with clients to shape that idea into something bigger — combining sharp storytelling, crafted copy, and purposeful visuals to create content that connects, converts, and sticks.
Balanced thinking. Seamless delivery.
As both a content writer and video editor, I bring a dual lens to every project. From shaping narratives and tone to directing motion and pace, I build campaigns that speak clearly and look great doing it. Whether starting from a rough sketch or a half-formed thought, I help brands find their voice — and make sure it’s heard across every screen.
2:1 BACHELORS OF HISTORY
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6+ YEARS OF MARKETING EXPERTISE
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IN-HOUSE AND AGENCY EXPERIENCE
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EXTENSIVE VIDEOGRAPHIC KNOWLEDGE
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EXTENSIVE COPYWRITING EXPERTISE
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2:1 BACHELORS OF HISTORY • 6+ YEARS OF MARKETING EXPERTISE • IN-HOUSE AND AGENCY EXPERIENCE • EXTENSIVE VIDEOGRAPHIC KNOWLEDGE • EXTENSIVE COPYWRITING EXPERTISE •
SEO Optimisation
I excel in SEO optimization, ensuring my clients rank prominently in search results through strategic keyword usage and content optimisation.
Email Marketing Campaigns
Crafting compelling email campaigns, I help clients build connections, drive conversions, and foster brand loyalty through engaging content and strategic segmentation.
Copywriting
I craft persuasive, results-driven copy that engages audiences, drives tens of thousands of downloads, elevates marketing revenue, and earns recognition in top publications like Forbes.
Content Marketing
At the heart of my approach lies content marketing. I curate high-quality, valuable content across mediums, driving engagement and positioning clients as industry thought leaders.
PPC (Pay-Per-Click) Advertising
Specializing in PPC advertising, I leverage platforms to drive targeted traffic and maximize ROI. With a data-driven approach, I optimize campaigns for measurable results.
Brand Strategy and Development
Passionate about crafting compelling brand strategies, I work closely with clients to define their unique value proposition and establish a memorable brand presence.
